I moved to New York straight out of college and went to work for an amazing designer who slaved away at an ad agency during the day. He hired me to work from his house (a swanky corner apartment in London Terrace) and help him with fun side projects like books, fashion campaigns and photo shoots. I would leave my layouts for him on his desk, and he would make his comments and leave them for me in the morning. 

 

My first week of work he left a book for me, with a note "Welcome to NY".

 

 

It might be my very favorite book. Printed Matter showcases the work of dutch designer Karel Martens. He designed these phone cards for PTT Telecom, with the numbers zooming out as the value of the cards increases. Every time I looked at my ugly New York subway card, I thought.. "if only I were dutch!".

 

 

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